The Purity Project
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Cruelty Free
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Ethical
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Organic
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Sustainable
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Vegan
The Purity Project's mission is to create a minimalistic and mindful skincare experience just for you. We wake up every day determined to change your current experience and transform it into one that harnesses the power of mindfulness and self-affirmation to reconnect you with yourself and nature. Our Strong & Mindful Boxes are the perfect intersection between mindfulness, self-love, and skincare.
We aim to create a minimalistic and mindful skincare experience for you. By crafting products that are vegan friendly, affordable, and organic, we strive to be a sustainable and thoughtful company that elevates your skincare experience every day.
Values
Our values are what hold us accountable and keep us centred. They are what we live and breathe.
Sustainability
We love and respect our fur friends and don't believe they should suffer in order for us to have great skincare. That's why all of our products are and always will be 100% vegan.
We are conscious of our impact on the environment. The majority of our packaging is eco-friendly and we also offer a Give Back Refill Program. Visit our Sustainability Page to read more about how we're making a difference.
Quality
We believe in the power of Mother Nature. All ingredients used are organic and naturally derived. We don't take shortcuts. All oils used in our products are 100% cold-pressed to ensure upmost quality and efficacy.
We believe in keeping skincare minimalistic. Say goodbye to overly complicated ingredient lists, harmful chemicals or synthetics.
Accessibility & Inclusivity
We believe a great skincare experience should be accessible to everyone, because skin is skin. That's why all of our products are gender-neutral and inclusive.
Supporting Local
The Purity Project was born in Sydney, Australia and continues to be wholly Australian owned and operated. All products are Australian made and we only partner with local Australian suppliers.