Luua is a Melbourne based skincare brand specialising in Australian pink clay face masks for soft and glowy faces. Luua is a very small business, female founded, and our skincare products are made in Australia.
Luua Philosophy:
- Simple ingredients are often the most effective.
- We are cruelty-free and never tests on animals.
- We strive to be sustainable with ocean and reef friendly packaging.
We believe in fusing natural ingredients with advancements in science. Not all natural ingredients are good. Not all synthetic, nature-identical, and lab-derived ingredients are bad (e.g., niacinamide and other gems). We use both types of ingredients to make the best possible and most sustainable product. The ingredients Luua uses are the highest quality, sourced locally where possible, and are backed by peer-reviewed research.